The Power of Storytelling : Bridging the IP Data Communication Gap

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In today’s rapidly evolving landscape, IP professionals face the daunting challenge of navigating a complex maze of intellectual property on top of increasing cost pressures. These challenges demand clear, actionable insights to make strategic decisions with confidence.
In this webinar, we investigate how Storytelling and powerful visualization tools can help elevate the awareness of the IP department, eliminate the perception of IP as a cost center and better communicate its value to the business.

During this webinar, the panel discussed:

• clearly define your objectives and understand your audience
• choose a storyline for your message
• be concise and impactful, highlight concerns and have a clear conclusion

Presenters

Michael Wahlen 

Expert Project Leader
Boston Consulting Group Chicago 

Rachit Sharma

Knowledge Expert, Center for Growth & Innovation Analytics
Boston Consulting Group Chicago 

Silvan Berg

Head of Customer Success
LexisNexis Intellectual Property Solutions