Ocado on Balancing IP Protection With Mitigation of Patent Risk and Conflict

Head of IP, Lucy Wojcik, talks about the need for instant answers to who’s doing what and how LexisNexis Cipher helps Ocado implement a world-class IP strategy to garner IP protection. Digital transformation is not simply about making your products available going online. Ocado is the world’s largest pure-play online grocery retailer, and it’s never owned a shop and probably never will. Its stock is the technology to enable ordering, fulfillment and delivery. It employs over 13,000 people, and many of those are engineers. Compare that to Walmart’s 2.1 million. At the heart of Ocado’s automated fulfillment are a patented array of robots and grids that pick and pack groceries in a warehouse that resembles a space station more than a supermarket.